World, Photography, digital, Edition, Real

Real World Digital Photography (3rd Edition)

• ISBN13: 9780321700995
• Condition: New
• Notes: BRAND NEW FROM PUBLISHER! BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Whether you’re a serious photographer or a hobbyist, the advice and instruction found in this comprehensive, best-selling guide to digital photography will help you advance your skills to produce consistent professional results.

Real World Digital Photography addresses the wide range of topics surrounding digital photography, including up-to-date descriptions of the latest camera technologies, expert advice for taking better photographs, and tips and techniques for optimizing images to look their best in print and on the Web. Adventurous photographers can explore new sections explaining high dynamic range as well as panoramic and night photography. You’ll also learn how to establish an effective, efficient workflow using Adobe Photoshop Lightroom and Adobe Photoshop â€" the two must-have tools for any serious photographer.

In Real World Digital Photography, Third Edition you’ll learn about:

• The essential technical considerations and professional skills to improve your photography
• How digital cameras work and the resulting impact on how and what you photograph
• Fundamentals of digital photography, including how to use lighting, composition, and lens choice to create compelling images
• How to establish a digital editing workflow that produces successful, repeatable, reliable results
• Practical image-editing techniques to improve tone and contrast, correct colors, enhance sharpness, and more
• How to photograph source images to create stunning high dynamic range and panoramic photographs
• The essential requirements of a professional color-managed workflow so that what you see is really what you print
• Expanding your creative options with night photography, time lapse, and stop motion photography

As you're reading the book, share your photographs with the authors and others reading it via the book's Flickr group at
flickr.com/groups/RealWorldDigitalPhotography.

The title of Real World Digital Photography doesn't adequately indicate the scope and sheer practical usefulness of the information within. The book not only gives a clear breakdown of how to choose and use a digital camera, it also covers everything from sound photographic advice (lighting, framing, and cropping) to manipulation of digital images (primarily in Photoshop). This latter section is especially well-written, covering everything necessary for color correction: levels, histograms, the unsharp mask filter--all explained clearly but without an overwhelming amount of detail.

This book is aimed at neither the casual consumer nor the professional digital photographer with ,000 to spend. Rather, it is perfect for several types of professionals: graphic designers, design students, real estate and insurance agents, and many others. It shows how digital cameras work (what makes both the inner workings and the output differ from that in traditional film cameras); which camera to buy for your needs and budget; and how to take, edit, archive, and store pictures.

Many basic terms get clarified--for example, how JPEG compression works--and there are lots of sidebar tips such as how to progressively downsample an image in a way that preserves the most detail. The book also explains how to print the images on inkjet or dye sub printers. (Did you know not to convert an RGB image to CMYK before sending it to the printer? Let the printer do the conversion.)

A lot of the information and explanations in Real World Digital Photography will still be useful long after the featured cameras are considered yesterday's technology. --Angelynn Grant

Topics covered: Types of cameras and which to buy, how they work, the mechanics of digital imagery, setting up a digital "darkroom" and desktop studio, the basics of good photography, Quicktime VR, digital correction of images, preparing images for print or Web, and archiving digital images.









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